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Turkey's Most Valuable Brands Announced

Turkey's Most Valuable Brands Announced 11 June, 2020

Brand Finance, an international brand evaluation organization that researches 1,500 brands every year and continues to work in 29 countries, has published a brand evaluation report.

ASELSAN, KoçSistem, Otokar and Petlas took their place on the list in this year's "Turkey's Most Valuable Brands-Turkey 100" study. According to the report, Otokar showed the highest increase in the values of the brands in the top 100. The company reached a 140 percent increase rate and was 35th in this year's

"Turkey's Most Valuable Brands-Turkey 100" ranking.

ASELSAN has taken its place among the top 10 Strongest Brands. The company ranked 10th on the Strongest Brand list and 30th on the List of Most Valuable Brands.

KoçSistem is among the eight brands on the list this year. Koç Bilgi ve Savunma Teknolojileri A.Ş. is among the companies' subsidiaries. KoçSistem ranked 41st in the Most Valuable Brand ranking.

PETLAS, which produces tires for the military and civilian sector, was 41st in the Most Valuable Brand ranking. The company manufactures special tires for armoured vehicles. PETLAS also designs and manufactures the tyre used in the F-16 Fighting Falcon.

The share of industrial sector brands within the total brand value of the research was 30 percent and the share of service sector brands was 70 percent.

Turkey's Most Valuable Brands Announced

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